New Products

Jessica Simpson Launches New Fragrance

‘Mystic Canyon’ is a confident juice inspired by her roots and new namesake album.

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By: Lianna Albrizio

Associate Editor

Jessica Simpson is celebrating the 20th anniversary of The Jessica Simpson Collection with the launch of Mystic Canyon Eau de Parfum, the songstress’s first new fragrance in five years. Mystic Canyon Eau de Parfum is available exclusively at JCPenney retailing for $60. Brought to life in partnership with Parlux Ltd., her latest creation is inspired by her recent album, Nashville Canyon, and is designed for the modern woman who is bold, confident and authentic. The fragrance reflects Simpson...

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